Cultural Sensitivity—UK

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Cultural Sensitivity—UK


 Duration: 1 hour

The United Kingdom or UK, comprising England, Scotland, Wales and Northern Ireland, is one of the prominent island countries of Europe. It is a developed economy with US being its largest investment and trading partner.

In addition, the UK also attracts business executives from export-oriented developing economies from East Asia such as China, Japan and Korea.

A tour of the UK can be full of surprises if you are unacquainted with its history, culture or climate. For instance, did you know that people in the UK value privacy and take a longer time to create friendships? In addition, they prefer not to start a conversation with a foreigner at all. Further, they are too polite during business meetings and avoid negative feedback even when asked for an honest opinion.

As a tourist planning to undertake a tour of UK, a 360-degree perspective of this country will help towards conducting yourself with poise in formal as well as informal situations. As a business personnel or an employee dealing with UK personnel, it becomes all the more important to acquaint yourself with UK’s social and cultural norms.

In this course, you will explore more about the United Kingdom and things to look out for even as you travel through this land of surprises. Further, the course will examine communication patterns and etiquettes specific to this country. Come, let us learn more about United Kingdom.

To communicate effectively with your clients and counterparts hailing from a different country of origin, it always helps to learn more about their social and cultural norms.

Here, in this course, you will explore the cultural, social and political setup of UK. Further, you will learn how to conduct yourself confidently while interacting with your American counterparts. Some of the aspects of this country that you will explore in this course have been outlined below:

  •   An Introduction to United Kingdom
  •   Facts
  •   History
  •   Ways of Life
  •   Business Etiquettes

In this course, you will:

  •   Examine how to conduct yourself confidently in unknown situations.
  •   Describe how to develop a strong business rapport when you arrive at your destination.
  •   Examine business, dining and dressing etiquettes specific to this land.

This course is meant to benefit:

  •   Business executives and management personnel:
  •   Who interact with customers or personnel belonging to a different culture over phone and e-mail
  •   Who work onsite at the customer’s place and want to equip themselves with intercommunication skills


  •   Individuals who are planning to take up overseas travel and would like to equip themselves with knowledge about a different culture
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